I’ve been experimenting with everything. Some days I attack watercolors, other days I grab my gouache paints. Days like today, I wrangle photoshop. First to create a front-end stylesheet, which is a document where you put all the visual elements for a website like fonts, colors, links etc. Photoshop is no good for that. I learned the hard way.
Second, I decided to paint in watercolors directly in Photoshop. The result is the bird above.
It’s fascinating how lazy one becomes after using Photoshop for painting and coloring. The undo is godsent.
I’m not by any means good with Photoshop but as I explore the brush tool, I realize there a lot you can do with a few clicks.
I have been using the normal photoshop brushes and I recently downloaded these which are quite acceptable for adding textures.
I’ve been also experimenting with some marketing techniques. I recently started to use Buffer and I can see a small difference in traffic, although I’m always wary of using these things just for traffic. They don’t usually result in sales. But as far as experimenting goes, it’s good to see that it works.
Sometimes I wish I was more diligent with marketing experiments but it’s the chicken and egg story all over again: should I focus on drawing and painting or should I get in the business mindset and become an Instragam compulsive hashtagger? So far, I feel I’m quite mindful of what I post and when.
This week I’ve been listening to the Dear Handmade Life podcast. The episode on competition blew my mind. In this podcast the hosts talked about something that has been in the back of my mind for many years:
Can you use movie or song quotes to create products?
The opinions are diverse. I used to collect song quotes, I had a door in my dorm covered floor to ceiling with quotes. I even printed some t-shirts with my inkjet printer. I made myself a Françoise Hardy t-shirt. I guess if it’s for personal use, it is considered fair. But I remember when I saw the tote bag with the phrase: There is thunder in our hearts I didn’t feel it was right, yet I wanted one. Is it ok?
I made a poster with the quote: “I’m so happy to be loved”, a quote from a song by Joan as Policewoman. It was a pretty poster and I thought I’d list it on Redbubble but utlimately I decided against it because it felt wrong to me.
One of my favorite illustration artists, Paula Bonet, published a book with a compilation of her illustrations and a myriad of song quotes. The book is seriously beautiful, but I wonder how she managed to get permission to use all the song quotes from famous bands and songwriters?
These are the things I wonder as I make stuff and consider when the impulse to “monetize all the things” gets out of control.
What do you think? Do you conduct art (or marketing) experiments of your own? Let me know in the comments or vía Twitter!